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Attention, designers- sitdown.move! The first global automotive seat-design competition by BASF from Trevor Walton on Vimeo. Car seats are complex systems but trigger a lot of astonishing and unique design ideas. This is the conclusion of sit down.move., the first global design competition for automotive seats. BASF is proud to announce the three winners:
Global winner:
• Song Wei Teo of the University of Coventry in Great Britain
Regional winners:
• Joonyoung Kim of the College for Creative Studies in Detroit,
Michigan, United States
• Pantila Debhakam of the design agency shakes bkk of Bangkok, Thailand
The automotive design competition sit down. move. is a joint project of BASF"s Global Seat Competence Team together with the designfabrik® of BASF. When the international design contest was announced in September 2012, designers from all over the world were called upon to develop designs of automotive seats with an eye on such aspects as comfort, ergonomics, safety and weight.
The three winner design concepts were chosen by the industrial and automotive designers Konstantin Grcic, Ken Kiyoyuki Okuyama and Dave Lyon, together with three BASF automotive experts, when meeting at the designfabrik® located at the BASF headquarters in Ludwigshafen, Germany. They evaluated more than 170 entries from 33 countries. The three novel concepts relating to the clever utilization of BASF materials, e.g. plastics, polyurethanes, greatly impressed the experts. In view of the large number of creative and professional entries, the jury decided to additionally give three special mentions. BASF will manufacture prototypes of the three main winning car seats and present them at various events, e.g. at the K Trade Fair, Düsseldorf, Germany, 16 to 23 October 2013.
Further information on the design contest:
www.designfabrik.basf.com/sitdownmove
For more design inspiration on various BASF materials, please visit the designfabrik® website:
www.designfabrik.basf.com |
